What makes a leader is, it’s not the ideas, it’s the execution around the ideas. People often say at seminars, they say, “Robin, great ideas, but I’ve read the books and I’ve been to other courses, I’ve been to other seminars, nothing ever seems to stick.” Well, that’s because if you look at Beckham or you look at the great athletes, or you look at the great artists, they practice. I mean, anyone can have a great idea to do a great masterpiece. Anyone can say, “I want to be the heavyweight champion of the world in my sport or in my craft or in my career.” What makes great is the relentless practice. And we know the research, the 10,000 hours, comes from Anders Ericsson, the preeminent researcher in the field of exceptional performance. I call it 10 years of anonymous. 10 years of quietly practicing, 10 years of devotion, 10 years of dedication around what you want to do, being a leader without a title until you reach mastery.
